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Neo Yokio Meme Generator

To capitalise on the hype around the launch of Neo Yokio, we created a meme generator and launched it through the Neo Yokio Netflix accounts.

  • Creative
  • Community Management
  • Strategy
  • Influencer Activity
85k
memes generated

Results

With 100k hits and 85k memes generated in the first 24 hours, the fast turnaround and to-the-point design of the mini-site we created helped to push the show even further online.

Neo Yokio-creator, Ezra Koenig’s numerous tweets about the generator received over 4k engagements and the meme generator continued to garner earned media up to 2 months after launch.